About the studio

A London studio for all your tech needs.

Lean Multiple builds comprehensive, bespoke, AI systems for growing SMEs. End-to-end engagements: we design it, build it, ship it, and optionally keep it running. Fixed scope, fixed price, milestone-billed. You own the code, and you work directly with the team writing it.

How we operate

The model behind every build.

  • 01

    End-to-end engagements

    Design, build, deployment, and ongoing care under one studio. No hand-offs between agencies and vendors.

  • 02

    Fixed price, milestone-billed

    Written price before we start. You never pay all upfront. Each milestone is something working before the next is invoiced.

  • 03

    Code ownership from line one

    Full source, infrastructure, and docs from day one. No lock-in, no licensing tricks, no platform tax.

  • 04

    Direct line to the team

    No juniors, no offshore. We cap our client count so every engagement gets a senior partner who picks up the phone.

Operating principles

Four rules we don't break.

  • 01

    Small by design.

    We cap how many clients we take on so every project gets senior attention. Your success is the only measure of ours.

  • 02

    Plain English over jargon.

    If a client can't describe what we built in one sentence, we built the wrong thing. We document everything in language operators read, not engineers.

  • 03

    Paid for outcomes, not hours.

    Every Build is a written price and scope before any code is committed, broken into milestones tied to working deliverables. You pay for what we ship, not for hours logged. Neither price nor scope changes without your written sign-off.

  • 04

    Leave it better than we found it.

    We hand over working software, the credentials to run it, and the documentation to take it over. Whether you stay on Care or run it yourself is your call.

Behind the studio

Led by Mourad Elsherei. Founder & Lead Engineer.

Lean Multiple is a London studio I founded after years of building production systems for high-growth startups and investment banks.

I started it because too many SMEs want AI and better software but get blocked at the door: hiring is slow and expensive, agencies are bloated, freelancers vanish. We are the simple, reliable path in.

For larger builds I bring in a small team of senior peers, former colleagues from top tech and investment banking. Same bar. No offshore handoffs.

Where we work

London based,
globally engaged.

Headquartered in London. Engagements run across the world.

  • UK

    United Kingdom

  • EU

    European Union

  • MENA

    Middle East & North Africa

  • US

    United States

.09Plan your build

A 30-minute call.
A plan in 48 hours.
Then we build.

Fixed price. No obligation proposal. If we're not the right fit we'll tell you honestly and recommend someone who is.

Or write to hello@leanmultiple.com